Electronic Journal of Business Research Methods

In an era of big data and data analytics, how can managers make decisions based on almost unlimited information, not to mention hiring and retaining individuals

Managers increasingly must make decisions based on almost unlimited information. How can they navigate and organize this vast amount of data? Essentials of Busi

Essentials of Business Research: A Guide to Doing Your Research Project is a concise, student-friendly text that cuts through the jargon of research methods ter

`It's not often that you'll find an article or book that explains what you need to know in such plain, simple terms. Treasure it' - Andrew Farrell, Doctoral Res

An updated edition of a bestselling text that provides readers with a clear and comprehensive overview of methods for conducting management and business researc

Proposes fresh perspectives in IB research by addressing a number of critical issues which criss-cross the fields of International Business and International Ma